Interactive signs coming to Shifnal as part of speeding crackdown

Interactive signs telling motorists to slow down are the first step in a council's bid to crackdown on speeding.

The Vehicle Activated Signs (VAS) will be placed in five locations throughout Shifnal thought to have the most impact on reducing the issue, which councillors say is of growing concern.

The signs, which will light up to travellers exceeding the limit, will be under review after they are erected in about six to eight weeks time.

One will be placed on the A464 Wolverhampton Road, mounted on a street light to the east side of the road facing northbound traffic, as well as on the B4379 Newport Road, mounted on a street light on the east side of the road facing southbound traffic.

Another will be on a street light to the north side of the B4379 Shrewsbury Road facing eastbound traffic, and another on the north side of the A464 Victoria Road, also facing eastbound traffic.

Lastly, the fifth sign will be on a street light to the south side of Aston Road facing westbound traffic.

Shifnal Town Councillor Zoe Turner, who represents Idsall ward, said it was part of the authority's ongoing commitment to road safety.


"It's something we've been considering for a while, but we wanted to make sure they were put in the most effective locations," Councillor Turner said.

"They are needed – there's a lot of traffic coming through Shifnal which does not stop and passes right the way through.

"We need to start doing something to try and reduce these speeds before there's a serious accident.

"This is the start of it and there's other traffic calming measures we can look it and will implement if we feel they will help."

Shropshire Council's highways engineers met with the town council to identify the most effective spots.

"We have also asked the highways team to conduct a review of the speed limits in and out of Shifnal," added Councillor Turner.

"We understand this is a concern to residents. We as councillors walk through the town and see how fast traffic is coming through.

"It's not like we'll just be putting up these signs and hoping for the best – this is an ongoing commitment."

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