Creative consultants hired for Shrewsbury Big Town Plan

LDA Design has been appointed to create a masterplan for the town - building on the Big Town Plan and visioning work to date, which included a public consultation where over 2,500 comments and ideas from the public were collected.

The plan is a partnership between Shrewsbury BID, Shrewsbury Town Council and Shropshire Council.

Councillor Nic Laurens, portfolio holder for economic growth at Shropshire Council said: “Using LDA Design will accelerate the Big Town Plan’s ambition to identify investment potential across Shrewsbury which is key to the economic growth and sustainability of both Shrewsbury and wider Shropshire.”

“Our full involvement and commitment to the process, that will identify the drivers for growth, ensures that Shropshire Council can proactively pursue investment for the town, and invest ourselves if appropriate, as we have done recently in our purchase of Shrewsbury’s Shopping Centres.”

Alan Mosley, leader of Shrewsbury Town Council added: “Working collaboratively on proposing a Big Town Masterplan makes so much sense.

"Not only does it help us identify what is needed for our town, but it ensures that we are all working together, alongside residents and all other stakeholders, to make it happen.

"The town council really looks forward to working with our partners and LDA Design on this very exciting project.

"With short, medium and long term goals we aim to ensure that Shrewsbury becomes an even greater place to live, work, visit and do business.”

Bernie Foulkes, board director LDA Design said: “We are really excited to be working on the masterplan for Shrewsbury with the Big Town Plan Team.

"There is a real sense of momentum on the back of the Big Town Plan and a belief that Shrewsbury can genuinely lead the way for other English market towns, putting people and place first, as the way to attract investment. We look forward to being part of that journey.”