Krone dealer network restructured to reflect success
Krone UK has restructured its dealer network to reflect a growing confidence in its entire product range and increased optimism for the future growth opportunities in the UK post Brexit.
Turnover for the grassland and forage manufacturer increased by around 13% between 2015-2016 and 2017 from £19.6m to £21.9m – this is the second highest turnover since trading began. High density balers and forage wagons in particular have seen a significant jump in sales, while spare parts turnover has also increased to nearly 14% of company turnover.
To reflect Krone UK’s continued growth, and to help maintain and build on its market share significant changes have been made to the dealer network across the country. Dormant dealer contracts and those not focused on the Krone brand have been terminated and replaced with new dealers, including BRM Ltd, Pontesbury Tractors Ltd, J W Agri Ltd, C J Cox Ltd and PGF Agri Ltd, who are focusing on customer service and the Krone brand.
At the recent Krone UK dealer conference a number of awards were given out for dealers that had demonstrated excellence under selected categories, such as parts dealer of the year, warranty dealer of the year, service dealer of the year, and most improved dealer of the year. A full list of the awards and the winners are listed below:
Krone UK Dealer Awards:
Dealer of the year - Alistair Young Engineering
Parts dealer of the year - Compass Tractors
Service dealer of the year - David Eaton Tractors
Warranty dealer of the year - Pallisers of Hereford
New Dealer of the year - Mike Garwood Ltd
Training dealer of the year - Alistair Young Engineering
Most improved dealer of the year - Halse South West
Salesperson of the year is Sam Downs - Haynes Agri
