Ludlow centre scoops deli honours
A delicatessen in Ludlow has been named the best in the West Midlands.
Ludlow Food Centre has been crowned West Midlands Champion in the national Farm Shop and Deli Awards. The awards celebrate speciality food shops on the high street and elsewhere, ranging from butchers, bakers, farm shops and delis through to garden centres, food halls and online businesses.
The centre is one of nine regional champions in the country showing the highest levels of service, product knowledge, initiative, innovation and community involvement, chosen by a panel of expert judges.
Managing director Edward Berry said: "By winning this award we are able to represent all our suppliers and the fantastic food from West Midlands.
"Since we opened we have made every effort to work with local producers and artisans who share our values. We are proud to have won the award and we hope that we can put the West Midlands on the map as a food destination."
The Farm Shop and Deli Awards received a record number of entrants this year from nearly 300 businesses across the UK, along with thousands of public votes from consumers supporting their favourite retailers.
BBC Radio 2's Nigel Barden, chair of judges, said Ludlow Food Centre was a "huge asset" to the region. Ludlow MP Philip Dunne congratulated the food centre.
The centre will now vie with other regional champions in the Retailer of the Year at the Farm Shop and Deli Show at the NEC on March 24.
