Albrighton entrepreneurs water filtration system set to go global
A Shropshire entrepreneur is preparing for the launch of a new water filtration system which it is to pitch to governments across the world with the aim of alleviating water shortages.
Fresh on the back of the floating of two companies on different stock exchanges, Albrighton businessman Jonathan Kendrick is set to roll out the Pure ROK water filtration system.
The company has spent the last 12 months developing the system in Texas, and now says it is poised to roll it out within the UK in the next few weeks.
Bruce Renny, from ROK, said: "Pure ROK is primarily a commercial product and, as such, our major customers will be governments, supra-governments and for deployment to people around the world who would benefit the most of having access to the units.
"We are already in active and detailed discussions with several governments around the world.
"Other customers will be businesses who will sell Pure ROK units to private individuals in those parts of the world which may have piped water in houses but the water in the pipes is not safe for human consumption without boiling it first. Pure ROK would negate the need for such water to be boiled."
The unit is designed to provide drinking water at a cost of less than two US cents per day. Mass production will begin in the UK later this month.
The system was conceived by Mr Kendrick, and uses no moving parts and requires no artificial external power.
Mr Renny added: "The first five gallons of polluted water poured into the units pass through a mesh filter system, designed to remove physical particles from the water, before slowly filtering through our specially-developed filtration central filtration pipe and collecting in the tray at the bottom of the unit.
"The next five gallons of polluted water poured in then collects in the central dark-coloured pagoda-shaped catchment section designed to maximise the evaporation effect.
"The evaporated water vapour condenses on the inside of the upper pyramid and, through gravity alone, also collects in the tray.
"Our tests, independently ratified by Water Test America LLC, show Pure ROK is able to convert polluted water into clean drinkable water at the rate of 10 gallons per day, given reasonable levels of sunlight. On days with very high levels of sunlight, even more."
December saw ROK Global PLC, the company's mobile, web and industrial technologies company, listed on the GXG Exchange in Denmark, plus ROK Stars PLC, a consumer products development company, listed on the Stuttgart Stock Exchange in Germany.
ROK Stars was launched in partnership with US billionaire John Paul DeJoria, the man behind Patron Tequila and Paul Mitchell hair products, in late 2011.
The pair set about developing new products in a variety of sectors, which has now led them to water purification.
