Objectors slate 'hideous' latest design for proposed Travelodge in Shrewsbury

Fresh designs for an 83-bed Travelodge next to one of Shrewsbury's most historic buildings have been branded "hideous".

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Supporting image for story: Objectors slate 'hideous' latest design for proposed Travelodge in Shrewsbury
The newly-submitted artist's impression of the proposed Travelodge in Shrewsbury town centre

The budget hotel giant and Morris Property have resubmitted their planning application to build on the current Barker Street car park - right next to the Grade II listed Rowley's House and Mansion.

The applicants have said feedback has been taken into consideration after previous plans were lodged, condemned and withdrawn within six weeks last autumn.

Several new images of the updated Travelodge plans have been submitted
Several new images of the updated Travelodge plans have been submitted

Travelodge says the proposed exterior facade and elevations have been designed through detailed consultation with the local planning authority, to "complement and integrate with the local street scene".

Several new images of the updated Travelodge plans have been submitted
Several new images of the updated Travelodge plans have been submitted