Award- winning family-owned holiday let business in heart of Shropshire hills up for sale - for £2.9m

The property includes planning permission to expand the business

A multi-award-winning self catering holiday let business in the heart of the Shropshire Hills is up for sale - for £2.9m.

Westhope Country Retreats, near Craven Arms, is being marketed by Roger Parry.

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Westhope Country Retreats. | Picture: Roger Parry

The business is a former dairy farm transformed into six stunning cottages sleeping a total of 52 people.

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Westhope Country Retreats. | Picture: Roger Parry

It also has full planning permission for an extensive expansion of nine pods, lodges and huts accommodating a further 24 guests, together with the conversion of a building into an office, gym, games room, storage and entertainment area.

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Westhope Country Retreats. | Picture: Roger Parry

Details from the Roger Parry sales brochure state: “Situated in a rural position, the holiday lets boast a peaceful haven for guests in search of tranquillity in the beautiful South Shropshire countryside whilst being in convenient reach of many local market towns.

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Westhope Country Retreats. | Picture: Roger Parry

“The highly successful business is available as a going concern, complete with existing manager and staff, as an option. The cottages have a proven reputation with high occupancy rates and returning guests. This combined with the future development potential generates an attractive income stream.”

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Westhope Country Retreats. | Picture: Roger Parry

The sales details explain that the owners of the business had decided it is the right tome to move on - and list its recent awards.

They explained: “Westhope Country Retreats is offered for sale by the owners, Stuart and Marianne Manley.

“While the decision to sell has not been taken lightly, it is the right time for the family to pass on the stewardship after a proud history.

“Family-owned since 1893 and spanning five generations, Originally a dairy farm, Stuart's parents, John and Betty, pioneered the site's transformation 26 years ago starting the first barn conversions.

“Today, Westhope Country Retreats comprises the historic old farmhouse and five lovingly converted traditional farm buildings operating as high-end self catering holiday lets.

“Recent accolades include winning the Hospitality Business of the Year 2026 at the Business Awards UK via the Shropshire Business Awards, securing Silver for Self-Catering Accommodation of the Year 2026 at the West Midlands Tourism Awards, and a special Gem Award in the long-standing category for individual favourite The Wain House.”

Full details are available online.

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