Shropshire Star

Shropshire upcyclers and recyclers slash 30 per cent off prices to celebrate name change

A social enterprise that recycles and upcycles furniture and electrical goods at stores in the county has undergone a rebrand and name change.

Published
Staff and volunteers at the store in Oswestry

Reviive has now become Wrekin Reviive, to reflect its links with The Wrekin Housing Group.

Wrekin Reviive specialises in the resale of donated household furniture and electrical goods through its recycling and upcycling centres in Oswestry and Shrewsbury, as well as online.

The charity says the changes present a new look but there has been no change to its mission to make a difference to people’s lives. It makes the most possible use out of furniture and household goods that people no longer need, reducing fly-tipping and diverting items from landfill.

And it provides people with employment opportunities through apprenticeships, work placements and volunteering.

Last year, 97 per cent of the items donated to Wrekin Reviive were either reused or recycled – meaning 293 tonnes of items were diverted from landfill.

During the last year, Wrekin Reviive provided more than 2,000 volunteer hours and five apprenticeships and Kickstart placements.

Wrekin Reviive has also worked with local partners to provide 275 packages of essential household items to people who are struggling financially or dealing with a crisis

James Cooper, commercial manager at Wrekin Reviive said: “There are many reasons behind the move to rename as Wrekin Reviive.

"We felt that the current name does not clearly reflect our relationship with The Wrekin Housing Group and the work we deliver.

"Our vision and values are clearly aligned and we wanted to have a name and identity that visibly shows we are committed to making a difference to people’s lives”

“We hope the change of name continues to increase both awareness and recognition of the inspirational work that Wrekin Reviive delivers across Shropshire."

To celebrate Wrekin Reviive’s fresh new look – everyone is entitled to a 30 per cent discount on items in either of its stores in Shrewsbury or Oswestry. This offer is available until Thursday, June 30.

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