New Town shirts unveiled

The new Shrewsbury Town kit has been unveiled ahead of its official launch in June and the club's historic move to the New Meadow. The new Shrewsbury Town kit has been unveiled ahead of its official launch in June and the club's historic move to the New Meadow. Fans at today's game were able to see the strip for the first time in the matchday programme. The kit will be manufactured by Italian firm A-Line and will incorporate Town's new badge while marking the start of a new era and reflect the club's rich history. Read the full story in today's Shropshire Star

The kit will be manufactured by Italian firm A-Line and will incorporate Town's new badge while marking the start of a new era and reflect the club's rich history.

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The home shirt draws together the blue and amber recently confirmed as the club's colours, with the blue and white historically worn for the majority of their time at Gay Meadow.

The away shirt is a dark blue and red design that went down well with fan group representatives at a recent meeting.

The new home shirt will be officially launched and available during pre-season events at the New Meadow.

The away strip will be worn by the team from the start of next season with replicas expected in the club shop from November onwards.

A-Line has also signed a five figure sponsorship package for the club which will see the firm acknowledged as the official technical sponsor.

Town chairman Roland Wycherley said: "Quality was a crucial part of this decision and I was particularly pleased that when the A-Line founder, Andrea Picciau, took the trouble to visit us, his attention to detail and pride in his product was clear.

"He went to great lengths to demonstrate things like quality of stitching and choice of materials and that matched well with our determination to have shirts that were both well made and well designed.

"Andrea was a semi pro footballer himself so that, plus his Italian roots, means he understands exactly why quality and style matter to players and fans."

By Andy Robbins

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