Fire service reveals cause of early morning 'incident' at Telford industrial park
Residents has been told to close their windows and doors amid “heavy smoke and fumes”
Firefighters have confirmed that a machinery failure was behind an early‑morning incident that generated an emergency response to a Telford industrial estate.
On Saturday morning (July 11) nearby residents were being advised to close their windows and doors amid “heavy smoke and fumes” following a fire on Halesfield industrial estate.
The Shropshire Fire and Rescue Service had been called to Halesfield 19 in Telford at around 5.30am on Saturday morning (July 11) following reports of a fire.
Five fire appliances, tactical officers and specialist resources were deployed to the scene, which Shropshire firefighters reported as being Reflex Flexible Packaging Ltd.


At around 6.30am, a spokesperson for the service was asking residents and businesses to keep windows and doors closed, and to avoid the area.
By 8am, the fire service reported the incident was under control.
After the incident, a spokesperson for the fire service said there had been a “solvent processing machinery failure” which had “resulted in heavy smoke and fumes”.
Comment Guidelines
Iconic Media encourages reader discussion on our stories. User feedback, insights and back-and-forth exchanges add a rich layer of context to reporting. Please review our Community Guidelines before commenting.
