Carlsberg 'to stop brewing Banks's mild ale' that has been brewed in Wolverhampton for 150 years
Carlsberg-Marston's is to stop brewing Banks's mild ale after 150 years, according to reports.
It is reported that the famous beer, brewed in Wolverhampton since 1874, is one of 11 famous beers the brewing giant is to discontinue.
It was Britain's biggest selling mild ale, and was famously advertised by celebrities including Noddy Holder and Roger Moore.
The bombshell news comes weeks after the company announced that the city's Park Brewery is to close next year, after 150 years.
The popular Bombardier ale is also to be discontinued.
Drinkers will see a further reduction in choice as the Danish brewing giant withdraws eight cask ales and three kegged beers from pubs by the end of the year.
Carlsberg Marston's Brewing Company's (CMBC) decision to delist the beers has sparked a backlash - after it had previously shut down Cumbria-based Jennings Brewery.
It has also sold the Eagle Brewery in Bedford to Spanish beer maker Damm and announced the closure of Wolverhampton's Banks's Brewery in its 150th year.
The announcement deals a fresh blow to British brewing, with The Campaign for Real Ale (Camra) warning the latest cuts would massively impact consumer choice and industry jobs.
Comment Guidelines
Iconic Media encourages reader discussion on our stories. User feedback, insights and back-and-forth exchanges add a rich layer of context to reporting. Please review our Community Guidelines before commenting.