Inside new Telford restaurant with Mediterranean-inspired menu set to open next week

Telford’s newest dining destination at Southwater officially opens next Tuesday – and the Shropshire Star has been given a sneak preview.

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The restaurant is part of certified B Corp business Parogon Group and its growing portfolio of leading hospitality destinations.

The Group’s commitment to sustainability is reflected in Willow’s menu, which emphasizes fresh, responsibly sourced ingredients and carefully selected drinks.

The inside of the restaurant has a great look placeholder image
The inside of the restaurant has a great look

Willow offers an all-day dining concept with a menu inspired by the flavours of the Mediterranean coast.

This includes breakfast and brunch, as well as evening meals and Sunday lunches.

Manager Richard Knight placeholder image
Manager Richard Knight

Guests can enjoy dishes packed with fresh ingredients like Grilled Kebabs, Fresh Paella and Signature Mezze plates, all perfectly paired with an extensive Med-infused cocktail menu and curated wine list.

The opening in Telford as being described as "an exciting new chapter for the brand" after the first Willow restaurant opened in 2021.

The restaurant is part of certified B Corp business Parogon Group and its growing portfolio of leading hospitality destinations. placeholder image
The restaurant is part of certified B Corp business Parogon Group and its growing portfolio of leading hospitality destinations.

To mark the opening of the Telford restaurant, a massive £2,500 giveaway is being launched, where one lucky guest will win a voucher to enjoy a Mediterranean-inspired menu over the next 12 months.

Photographer Steve Leath was given a sneak peek inside  placeholder image
Photographer Steve Leath was given a sneak peek inside

Richard Knight, general manager at Willow Telford, said: “We’re thrilled to bring Willow to Telford and our team can’t wait to welcome our new guests and share what makes Willow special."

Staff member Sophie Jones from Telford placeholder image
Staff member Sophie Jones from Telford

“This new location promises a fantastic dining experience from day to night and we’re looking forward to welcoming everyone during our opening week.”

There's plenty of seating outside placeholder image
There's plenty of seating outside

The new arrival was recently welcomed by bosses at the Telford Centre , who said they are heading into the final quarter of 2024 in upbeat mood with continued footfall growth.

 There will be plenty of drink choices  placeholder image
There will be plenty of drink choices

A rise in footfall is on the back of 188,000 sq ft of leasing activity so far this year, with the centre welcoming a raft of new names including Sostrene Grene, Footlocker, Wingers, Umami and Lovisa, and Rituals as well as Willow.

The official opening is next week  placeholder image
The official opening is next week

Centre Manager Glynn Morrow said: “It’s great to see that Telford Centre continues to thrive. Thanks to continued investment, we now have over 170 stores and our success reflects the strength of that offer, convenient location, and its growing appeal across the region with even more brands scheduled to open over the coming months."

Visitors have been promised 'a unique Mediterranean-inspired menu and stunning interiors'placeholder image
Visitors have been promised 'a unique Mediterranean-inspired menu and stunning interiors'

“We have been consistently outperforming our major competitors for some time and believe that 2024 will be another stand-out year.”

The Telford location marks an exciting new chapter for the brand placeholder image
The Telford location marks an exciting new chapter for the brand

The winner of Willow's £2,500 giveaway can use the voucher throughout the year on both food and drink from Willow’s expansive menu. To enter, guests are invited to visit the new Willow, pick up an entry card, and scan the QR code to sign up for the newsletter.

The Bassett Family – Tracy, Oliver, Alan and Stuart, from St Georges, enjoyed an early glimpse placeholder image
The Bassett Family – Tracy, Oliver, Alan and Stuart, from St Georges, enjoyed an early glimpse

The competition runs from opening day until September 24, with the winner announced on Willow’s Instagram on September 25. Terms and conditions apply.

To make a reservation at Willow, Telford visit https://willowrestaurants.co.uk/locations/telford/

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