Lookers sells 44,000 cars online in quarter

Car dealerships group Lookers sold more than 44,000 new and used vehicles online in the first three month of this year.

Lookers has dealerships across the West Midlands
Lookers has dealerships across the West Midlands

It was down on 49,000 a year before with dealerships, including those in the Black Country, Shropshire and Staffordshire, closed due to the pandemic.

The group continued to take orders and fulfil vehicle handovers through its dealership teams, call centres and website helped by its new click and drive and contactless technology platform.

Lookers' after sales services were fully operational throughout the quarter.

In line with the planned easing of Covid-19 restrictions, dealerships in England will reopen on Monday.

Chief executive Mark Raban said: "Despite the challenges presented by the third national lockdown, we have performed ahead of our expectations in Q1. Our colleagues and customers have shown great resilience and flexibility, fully embracing new technology, amidst a difficult environment.

"The events of the last year have highlighted the inherent strength of our franchised dealership model and the importance of an integrated customer experience which fully embraces both digital and physical channels and we have been able to enhance our online capabilities at pace.

"As we emerge from lockdown restrictions, we look forward to welcoming customers back to our dealerships and with new technology and improvements to the Lookers proposition, we are well placed to capitalise on the many opportunities ahead."

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