Next agrees to repay £29m in rates after blowout sales

The high street fashion chain said pent-up demand has fuelled a boom in business.

A model in a Next dress
A model in a Next dress

High street fashion giant Next has agreed to repay part of the savings it made from the Government’s business rates holiday after sales soared faster than expected.

Bosses said profits will be ahead of expectations as sales beat pre-pandemic levels, with pent-up demand leading to customers restocking wardrobes that had not been updated since before Covid hit.

The £29 million in business rates being repaid covers the period when the company had stores open but was not charged the commercial property tax.

Pre-tax profits for the year are now expected to hit £750 million – an increase of £30 million on previous expectations – after sales in the 11 weeks to July 17 rose 18.6%.

Oxford Street Stores Stock
The retailer enjoyed strong sales during the hot weather in late May (Yui Mok/PA)

Next put the strong growth down to pent-up demand for adult clothing, with many customers having made few summer purchases during the last 18 months.

The retailer also said warm weather at the end of May and start of June helped.

And bosses said they believe the growth was due to fewer people taking overseas holidays and spending their cash in the UK instead, while also splashing out with money saved from the pandemic due to bars, restaurants and leisure activities being closed.

Despite the strong overall sales, business in Next’s physical stores remains subdued, with sales down 6% in the 11 weeks to July 17 compared with the same period in 2019.

But this was more than offset by strong growth online – up 44% over the same period compared with two years earlier.

Its online fashion label business – selling third-party brands – was the strongest subsection, up 65% in the quarter, while its own-brand clothes sales rose 28%. Overseas sales were up 61%.

As well as the taxpayer benefiting from Next partially repaying its business rates bill, the company also revealed it plans to pay a special dividend to shareholders later this year.

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