Norton sets out plans to build new electric motorcycles in the UK

Motorcycle firm has secured investment through a Government scheme.

Norton HQ
Norton HQ

Norton has announced plans to develop electric motorcycles in the UK following ‘significant investment’ through a Government scheme.

The motorcycle manufacturer has been awarded funding by the Advanced Propulsion Centre (APC). It’s an initiative which aims to help automotive businesses in boosting their low-carbon offerings while also pushing the UK towards net-zero.

The new project, called Zero Emission Norton, will expand Norton’s EV engineering capabilities while helping to create ‘world class’ electric motorcycles.

Norton aims to eliminate the usual compromise between performance and range that comes with an electric motorcycle, instead eliminating this trade-off by using the firm’s ‘extensive engineering and design experience’.

The firm will also be partnering with a range of specialists to aid in the development of electric motorcycles. The team includes Delta Cosworth, HiSpeed Ltd., Formaplex Technologies, M&I Materials, INDRA and academic partner WMG, University of Warwick.

Norton expects that the 30-month project will create ‘a significant’ number of jobs in the UK.

Robert Hentschel, CEO Norton Motorcycles, said: “This significant funding investment is a momentous milestone for the brand as it marks the beginning of our electrification journey and fulfilling our ten-year product plan.

“Norton is an exemplar of modern luxury and unafraid to challenge the status quo, innovating for the future of mobility while staying true to our British heritage. It also brings into focus our desire to support the UK in its mission for a net-zero automotive future.”

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