BMW Group reports record sales success

Motors | Published:

German company sees record sales for June

BMW Group has reported record June and first half-year sales figures, with a total of 232,620 vehicles leaving dealerships over the course of the month.

It represents a 2.1% increase year-on-year for the group encompassing BMW, Mini and Rolls-Royce, although the latter marque suffered a drop in sales. First half-year sales have also seen a significant uptake. The group sold a total of 1,220,819 vehicles over the first six months of the year; a five per cent increase over 2016.

BMW (1,038,030 sales, up 5.2 per cent) and Mini (181,214 sales, up 3.6 per cent) have both seen a steady increase in global sales in the first six months of the year. However, Rolls-Royce has experienced a drop of 6.5 per cent thanks to the Phantom’s absence from the market until later this year.

The group’s increased focus on electrified vehicles was highlighted by the release of its ninth electrified model, the MINI Cooper S E Countryman ALL4. A total of 42,573 BMW i, BMW iPerformance and MINI Electric vehicles have been delivered to customers over the course of the first half-year, marking an increase of 79.8 per cent.

BMW Motorrad, the company’s motorcycle division, has also enjoyed increased sales over the course of 2017’s first six months. 88,389 two-wheeled BMWs have been sold so far this year – a 9.5 per cent increase – with 17,260 of them sold in June.

Ian Robertson, member of the BMW AG board of management, said: “June rounds off our best-ever first half-year and the BMW Group remains the world’s leading premium car company. We’ve already sold more than a million BMW vehicles this year, which is a new first-half-year record.”

by Adam Weller

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