Signing the way forward

By Sue Austin | Chirk | News | Published:

Visitors to a hidden valley will be in no doubt where they are thanks to new signage.

The 2018 tourist season in the Ceiriog Valley is being helped by the impressive village signs, each showing one of the area's key features.

Working with Wrexham’s Destination Management team, Chirk and the Ceiriog Valley

Partnership identified a number of old village signs that needed replacing. The team successfully applied for funding from the local Community Councils to support the work.

Each sing was designed by Sylvia Jones, a partner in Creativity Jones, local artists and digital designers.

"They depict a unique illustration of each village’s key features. There are six signs all positioned westbound on the B4500 between Pontfadog and Llanarmon Dyffryn Ceiriog - an important tourist route," Rob Davies, chairman of the partnership said.

The Ceiriog Valley was identified in Wrexham’s Destination Management Plan as a key visitor hub, alongside Chirk Castle, Erddig and the Pontcysyllte Aqueduct and Canal World Heritage Site.

Unitary authority destination manager, Joe Bickerton, said: "The new signage on this key visitor route looks really good and it’s been pleasing to help deliver a project with Chirk and the Ceiriog Valley Partnership that will have a good impact on the visitor welcome for 2018.

"The Ceiriog Valley continues to develop as a tourism destination, as along with the stunning natural landscape – we have seen significant investment in local hotels and accolades for restaurants over recent years which have added to the area’s reputation.”

Mr Davies added: "We hope that these signs will offer a fresh and vibrant first impression of the villages in the valley. Our greatest thanks go to Sylvia Jones for all the time, hard work and design expertise she put into it, without which this project would never have happened."

Sue Austin

By Sue Austin
Chief Reporter

Chief reporter of the Oswestry/Mid Wales office. Keen to hear your news.


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