Alan Jones-Bratt is trying to raise £80,000 for various charities with long distance walks, bowls and golf challenges.
He will walk from Bridgnorth to Ironbridge and back on September 4 following the route of the old railway tracks, then will do similar 20-mile walks in Staffordshire, Worcestershire and Warwickshire on consecutive days.
The money raised by his 'AJB 80x80' challenge will be equally divided between the Motor Neurone Disease Association (MNDA), Diabetes UK, Prostate Cancer UK, and the Alzheimer's Society.
He will also take part in bowls challenges at Bromsgrove, Stourport and Malvern Hills and charity golf games at Ombersley and Bewdley Pines.
Previously, Alan created and organised the Cannock People's Marathon in 1983 together with The Chase Grand Prix series for four years. and ran the West Bromwich Albion Supporters' Golf Society which raised more than £32,000 for charities.
For full details on the challenges and to sponsor Alan, go to justgiving.com/crowdfunding/alan-jones-bratt.