Business leaders and councillors say a potential investment that would create 600 jobs in Market Drayton is the ‘key to the future’ of the town.

Sales of rice pudding made in Shropshire have risen four per cent in the last year as more people turn to comfort food to cope with the economic gloom, researchers said today.

Dairy giant Müller has axed its biggest ever advertising campaign – just four months after it was launched in a blaze of prime-time publicity.

Up to 70 workers’ jobs hang in the balance after a major client’s contract was cut back at Shropshire-based food and drink industry transport giant Culina, it has emerged today.

Union officials today said they were confident the proposed £280 million sale of Britain’s biggest fresh milk supplier to dairy giant Muller would not lead to job losses.

Farmers and politicians today reacted with caution to news Shropshire dairy giant Muller had agreed a £280 million deal to buy Britain’s biggest fresh milk supplier.

The founding family of Robert Wiseman Dairies today agreed to sell the firm to yoghurt giant Muller in a deal worth £279 million.

A TV advertisement for Shropshire dairy giant Muller launched as part of a £20 million promotional campaign has been voted one of the most annoying on the box.

Farming leaders today spoke of their ‘surprise’ after Shropshire yoghurt giant Muller opened talks to take over Britain’s biggest fresh milk supplier as part of a multi-million pound deal.

Shropshire yoghurt giant Muller is in talks to take over Britain’s biggest fresh milk supplier as part of a multi-million pound collaboration, it was revealed this afternoon.

Plans by Shropshire-based dairy giants Muller to cut the price it pays farmers for milk have been slammed by Shrewsbury’s MP Daniel Kawczynski.

Plans by Muller to cut the price it pays for milk is a huge blow for Shropshire’s dairy farmers, farming officials said today.

A major expansion at dairy giant Muller’s Market Drayton factory has been given the go-ahead – potentially creating up to 300 new jobs.

You do not need a crystal ball to predict that 2012 is going to be a difficult year.

More than 50 jobs are being axed at dairy giant Muller as the company looks to cut costs across all of its departments, including its Shropshire HQ.

Shropshire’s Muller Dairy hosted the world’s most famous talking car at the launch of its new marketing campaign.

Major expansion plans by dairy giant Muller which would create about 300 jobs have been welcomed by business and civic leaders in Market Drayton. The German firm is one of Europe’s biggest dairy producers.