Orange and Nokia extend deal
Tuesday 12th February 2008, 1:06PM GMT.
Orange and Nokia have agreed to extend their partnership on mobile services to include maps, advertising and gaming.
The companies hope to follow the deal with a strategic partnership by mid-2008.
Orange plans to extend its Signature Series portfolio, which includes a wide range of Nokia handsets.
The France Telecom-owned network operator said its strategy is to become a leader in advertising solutions for mobile and internet.
Olaf Swantee, head of Orange’s global mobile operations said: “With this agreement we intend to bring the power of mobile internet to our customers with a user friendly experience and applications that make a difference to their lives.”
The partnership will be underpinned by co-marketing and sales activities, building on the collaboration that already exists between the two.
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