Video and pictures: Status Quo launch their new Shropshire-brewed beer

Members of the rock band looked to Shropshire when they wanted to create an official ale.

And Francis Rossi and Rick Parfitt didn't have to be asked twice to come and taste the brew for themselves. They travelled to Hobsons Brewery in Cleobury Mortimer to sample their Dog Of Two Head ale, named after the 1971 album of the same name.

Parfitt said: "It's great to inspire a beer and it tastes really good."

Their Dog Of Two Head ale, after the 1971 album of the same name, has been created by Hobsons at Newhouse Farm and will be officially released on May 18.

The beer will be available to buy bottled through the Spar supermarket and convenience store chain across the country, as well as on draught in selected pubs from July.

However, rather than bearing the Hobsons name, it will be labelled Status Quo's own brand, together with a cider called Down Down, after the band's 1975 hit single, which has been created by Herefordshire firm Celtic Marches for the rock legends.

Francis Rossi, lead guitarist and singer with the band since their formation in 1962, said "We know what we like. And I think we can all agree that we like these."

Rick Parfitt, rhythm guitarist and singer who formed the Quo's with Rossi in the mid 60s, added "It's no secret that over the years the band has enjoyed a drink or three. Finally, we're actually seeing a return on those wasted hours by creating something useful. We love it."

Chris Hewlett, the band's PR manager said: "The band have been involved in the brewing process and cider making right from the off, visiting the facilities, working with each of the relevant teams in choosing the individual elements that give each product their satisfying and refreshing quality – and even spending a day harvesting apples for the cider.

"Status Quo are a band that are known for delivering creativity, entertainment and consistency at the highest level, and in that they feel a kinship with their chosen partners on this drinks range."

"This ale and cider are sure to be enjoyed by Quo fans, but also by anyone who loves a great British product."

He said it was not the first time the band had backed a beer, previously launching the Piledriver brand which went on to sell over a million and a half pints in the UK alone.

Dog of Two Head is described as a chestnut amber traditional ale, with a modern citrus twist created by blending of UK-grown Fuggles, Challenger, Goldings and Progress hops.

Down Down is described as a rounded, golden, medium cider, with a well-balanced finish, and has been selected for Wetherspoon's National Cider Festival which runs from July 8.

Both will also be available to buy online.